Make and Craft Embrace Recycled Paper

October 04, 2007

Make & Craft Magazines Embrace
Recycled Paper

Recycle.

-- All future issues will feature 30% post-consumer recycled content paper --

Sebastopol, CA (September 21, 2007) – O'Reilly Media's Make magazine and Craft magazine are taking their core messages of "reuse" and "recycle" to heart—beginning with Craft Vol. 5 (on newsstands Nov. 6th) and Make Vol. 12 (on newsstands Nov. 20th), these magazines will now be composed of 30% post-consumer recycled content paper—up from the 10% they are currently using.

"We're always encouraging our readers to make the most of what they already have—to find new uses for things they might otherwise throw away," explained Dale Dougherty, Editor and Publisher of Make and Craft. "So when it comes to recycling—why not take that advice ourselves?"

In making this decision, every year Make and Craft will now save 2,000 trees, and will save enough energy to power 50+ homes. "Shifting to 30% post-consumer recycled content paper is a small price to pay to help our future," added Shawn Connally, Managing Editor of Make and Craft. "Our hope is that other magazines will join in our commitment to recycling. As more publications get on board, the price of recycled paper will go down and the quality of the paper will go up!"

According to Co-op America, American forests are disappearing at the rate of 20 football fields per second because of pulp and paper production. Nearly 50% of all trees harvested in North America are turned into some type of paper product. Global production in the pulp, paper and publishing sector is expected to increase by 77% from 1995 to 2020.

For more information, or to speak with an Editor from Make or Craft magazine, please contact: mark@rosengrouppr.com or 212-255-8455 x 225. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.


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